Fundraising Tips

Inspire hope. | Race for the Cure | Raleigh, NC | June 9, 2012

More than 20,000 people in our own backyard were served with funds from last year’s Race. It is so much more than a 5K walk. It’s our community coming together to end breast cancer forever.

The key to fundraising seems simple but can actually be difficult to drum up: a willingness to ask. If you are not comfortable asking for donations outright, we have plenty of ideas in here for a way to provide fun or a service while also raising donations.

Tips for Asking

Never miss an opportunity: Now is not the time to be shy. Let everyone know that you are raising money for Susan G. Komen for the Cure®. When they ask why, the conversation door has been opened. Take this opportunity to tell them why you have chosen to take this challenge. Let them know your hope and purpose is to eradicate breast cancer. Let them know what your fundraising goal is and then ask for a donation. This is a great opportunity to educate your community and fundraise at the same time.

Corporate Matching: Take advantage of corporate matching gifts programs. Many of your donors may work for companies that have a program like this – their donation could double simply by filling out a form from their Human Resources department and following the steps to submit a matching gift

Sponsor Shirt: Identify one sponsor that you can ask for a large donation. Offer to wear their shirt for advertising while training and on the event.

Waiters: Ask the waiter/waitress or bartender at your favorite hangout to donate a day’s tips. If you have a friend who waits or bartends, ask them, too.

Spare Change: Ask your favorite restaurant or local pub to put out a jar for donations of spare change. Decorate it with quotes, pictures, pink ribbons. Anything to get someone’s attention. Put these out somewhere obvious – you’re sure to get some attention.

For more ideas visit: 101 FUNDRAISING IDEAS